Susan Hansen

Part 3 of our series ‘Participant’s Perspective’: Lessons in financial clarity, sharper questions, and credible decision-making How cash flow, margins, and ROI reshaped the way she questions, listens, and decides. In boardrooms and budget meetings, ‘the numbers’ can feel like a parallel language, especially for leaders outside finance. Cindi Hilhorst-Thomas, Senior Global Brand Manager at…

Modern business is data-driven. Financial information offers realtime insights that allow on the fly decision making, and provide critical input for long term strategy formulation. However, there is a flipside to this. An overly strong focus on financial data can put the strategy on the backburner and lead to confusion within an organization, warns Susan…