A great read for anyone navigating the world of start-ups and new ventures: Professor Luisa Alemany details the pros and cons of the different financing sources. This article is based on knowledge insights published in the book ‘Entrepreneurial Finance: The Art and Science of Growing Ventures’, by Luisa Alemany and Job J. Andreoli. At AIF Luisa teaches the Entrepreneurial Finance course on 19-20 June.

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