Why CFOs and CMOs need a shared language for brand strength, margins and enterprise value. In an era of persistent inflation, geopolitical uncertainty and pressure on margins, pricing has moved from a commercial topic to a boardroom priority. For CFOs, finance leaders, CMOs and marketing directors, the question is no longer whether pricing power matters….
Read moreSuccessful Alumni Event on April 17
April 18, 2019
On 17 April we hosted a networking event for a group of our alumni, as well as other interested professionals, at the Room Mate Aitana Hotel in central Amsterdam – the first alumni event at this location! Professor Ludovic Phalippou (University of Oxford Saïd Business School) gave a presentation on the role of private markets…
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